Longing for the Aegean blues.
Utopia, is a luxurious tour operator, located in Dubai – UAE, specialising in bespoke journeys to Greece. The logo of Utopia luxurious tours, was inspired by the architectural elements of Cyclades in the Aegean sea, specifically arches and stairs. As a window frame into the blue Aegean sea, the symbol of Utopia tours, convey the very essence of the bright white Greek islands. In this very notion, the brand’s identity was extended into postcards that are used as business cards as well as memorabilia. An artefact in complete conjunction with travelling and vacations. The imagery on these postcards, illustrate aspects of the Greek lifestyle and mindset.
Utopia luxurious tours illustrative identity, is extended to postcards that are used as business cards as well as memorabilia.
From the famous island alley cats, to ancient monuments and ruins, classic wooden & straw chairs and barrel organs. Utopia luxurious tours’ illustrations are not only a reminder of someone’s vacation, but an invitation to the recipient as well.
The Utopia luxurious tours brand and identity is complete with the logo implementation on all stationery as a post stamp, to amplify the notion of travelling.